Blogs.
As an Internet strategist – my life daily is consumed with social media feeds, blog alerts, feedburner stats, google alert updates, monitoring, strategizing, execution – all of these overused terms and time consuming tactics certainly take a toll on you.
Read more on Don’t Forget a Blog Strategy – ‘free People’ Didn’t!…
Knowing “how” to think is much more important than knowing “what” to think. Those among us that understand how to gather knowledge, then how to use and apply what their small inner voice suggests are truly wise. The realization that our “inner voice” is our higher self (inject your own term, i.e., God, Angel, Spiritual Guide, etc.) asking to manifest itself can be a life changing event!
Read more on Is Blogging a Beginner’s Guide?…
A corporate blog makes it easy for readers, be they customers or prospects, to find the latest and most accurate information about its new products and services. It can help achieve customer familiarity with the company products or services. Through the corporate blog, a company can converse directly with customers and prospects. Two-way communication creates trust and builds customer relationships. A corporate blog is the perfect choice for interacting with existing and potential clients. Corporate blogging serves as a channel for a company and its customers to meet on common ground and to know each other more. If a corporate blog can fit your company culture, selecting the individual or employee who will write your blog is doubtless to say the most important decision. An ideal corporate blogger is one who is an expert in his field. He should also write with passion and sincerity. The object of your blog is to engage your customers and prospects in conversation and the most effective way to start a conversation is to be sincere and honest in your blog while writing about topics that are important to your company. He should have good writing skills. More importantly, he should be one who is respected by his peers and reacts calmly to outbursts. Blogging is an intense medium. The individuals who will blog for your company should be the ones who can keep their cool despite critical comments. Most likely, the ideal individual is not your CEO. Corporate speak wonâ€TMt thrive in the blogosphere. In corporate blogging, goals/missions are of prime importance. For a blog to yield value, it has to be created with specific goals in mind. Some of these goals may be to increase company credibility, enhance customer service and interaction, and give customers a peek of the behind-the-scenes of the corporate culture, showcase new products or services and more. The important thing is to be clear about your goals. You have to be sure about what you are trying to get done and stick to them. As with any corporate undertaking, you also need to periodically evaluate how well you are meeting these goals. If blogging is proving to be futile, then make changes. If it still does not work, then discontinue blogging. Do take time to know your customers or prospects. Find out what your audience care about, what they are interested in. You have to identify what their needs are and what service you can perform for them. To get their attention, work out a way to participate in a conversation credibly. To be credible, come up with worthwhile content ideas, insights, news and information. Do engage your audience in lively and substantial conversations. Take into account what they say and reply to their comments. Respond in a professional and businesslike manner whether the comment is positive or negative. Allowing comments from your audience will definitely mean some complaints and criticisms. Don’t take them personally. Respond honestly and your company credibility will rise. Allowing audience to make comments is a distinct characteristic of blogs. Openness is important for successful blogging. For a blog to accomplish its mission, do update regularly. Post often and consistently, daily or weekly, at least. Do be generous with your links. Linking is one reason why blogging has become a popular online communication medium. The best corporate blogs, more often than not, have lots of links in each blog post. As for what not to do, do not close down existing employee blogs. More often than not, an employee is already writing a blog. It might be full of grievances about the recent spate of oil increases or it could be snapshots of a relaxing vacation in the Maldives. Maybe this employee is singing praises of the company’s new product. Why not engage this employee blogger in a dialogue about what your corporate blog aims to achieve. Don’t wait for a crisis to break out before creating a corporate blog. It takes time to see potential results of blogging. Don’t keep your corporate bloggers unidentified or hidden behind some make-believe characters. The audience will know and it will have detrimental effects. Lastly, a blog is not a miracle cure. It will not single-handedly turn your distressed company around. Corporate blogging should be incorporated with other marketing and communication tools to achieve desired results.
Read more on Learn About Commercial Blogging…
This article is for those few brave souls, who have just initiated their journey into blogging, and need that amazing high one gets when your blog is finally getting read by a substantial number of readers.
Read more on Get Your New Blog Noticed…
Blog SEO is one of the most effective way to build automated traffic to your blog. You might have learn some basic SEO strategy, but have you heard that blog has a very different way that allows you to get your blog on the first page very quick and easy.
Most blogger will rush to build backlinks, but they will discover ranking is hard and struggling because they have forgotten to do some “On-Blog Optimization” that would help them to get to the first page few times quicker. These On-Blog Optimization are:
1. Use Domain Name That Contain Keywords
Domain name gives you a huge advantage to get to the first page on the search engines. I’ve seen websites that have only few links that rank higher than sites which have hundreds of backlinks. The difference is just these sites domain name contain their keywords. This makes the search engine thinks that the domain name is dedicated to show only contents about the keyword.
2. Does Your Blog Title Contain Keywords?
Type keywords in your blog title. When the blog title is your keywords, the h1 tag and title tag on your blog will become your keywords. Each page of your blog will link back to the main page of your blog with the keywords too. All of these gives you extra SEO benefits to your blog.
3. Does Your Tagline Contain Keywords?
Every Wordpress blog’s general setting, you’ll realize something below your blog title called ‘Tagline’ or description in other blog platform. Tagline is another important location to type your keywords. Make sure get it done.
4. Do You Miss Out Ping?
Ping is a important function of each wordpress blog will have. Everytime you publish a new article, your blog will ping itself to inform few websites you’ve created new information on your blog. Ping also helps to inform search engines you updated new information on your blog. Search engines like websites and blogs that update themselves frequently because they offer their users up-to-date and quality information. Search engine will usually rank your blog high if you ping often. Remember to import more ping services in your setting.
5. Are You Using Duplicated Contents?
Beware of duplicated content on your blog. Try not to reuse your own or others’ content on your blog. Reusing same content doesn’t help in ranking because search engines don’t index many pages that contain the same content because it might annoy their users and it might be a way to avoid spammers to increase their page by duplicating same contents.
6. Applying The Technique Of Keyword Density
Do you mention your keywords in your blog? Repeat your keywords often. Try to keep your density of keywords above 2% and below 7%. It means you got to have keyword you aim for 3 to 6 times in every 100 words you wrote. The more often you use the keywords in your post, the more the search engines thinking your blog is relevant to the keywords. Many people already aware of this method, this makes some internet marketer stuff keywords in their page. Google penalize page that overuse this method. Try to keep it below 7%.
7. Relevant Keywords
Since many people discover the keyword density method, Search engines have created a different algorithm that can judge websites’ content by the amount of relevant keywords. If you are using Wordtracker or Google Keyword Tool, these tool is able to give you many other keywords that are related to the keywords you aim for. Use some of them in your articles too. For example, you’ll see “pimple” and “blackhead” as related keywords when you search for acne.
8. Speed Blogging
If you post a new articleon your blog 3 times a day on your blog or more, Google think that your blog have the latest news about a topic and always provide fresh contents. As a result, you’ll rank easier. If you have a new blog, start posting once every 3 days and increase your post to once a day after 1 month. If your blog has been there for certain period, it’s up to you.
9. Page Volume
Another tip many Black Hat SEO trick users know is increasing the vloume of webpages. However, we try to do it in a white hat approach by posting more new articles. The more pages your blog has, the more content rich and informational the search engines think your blog is. As a result, your blog will be ranked higher.
10. Is Your Page Long Enough?
Publish posts have contain more than 250 words to get your page indexed quicker and stay in Google longer. As I mentioned, there’re many spammers who use the technique of increasing blog page quantity to manipulate search results. They might simply use a few words to publish a page. Search engines have ways to calculate the words to ensure it doesn’t happen.
11. What Sites Are You Linking To?
Do you know that your blog will get lower ranking if you link to a spam site or bad site? It is the same the other way round. If you link to a high authority site, your blog will have a higher ranking too. I haven’t did any experiment to prove it yet but I am a strong believer of this concept.
12. Interlinking
Is your blog posts linking to each other? Interlinking is a tip many internet marketers apply to increase Blog SEO traffic from keywords you don’t aim for. Although backlinks from the same site is not as good as backlinks from other websites, they are useful in ranking too especially you are able to have it done automatically with blogs. Use “Similar Post” plugin and create links to your popular posts at your sidebar.
13. Change Title Tags On Each Of Your Posts
Another tip to get more search engine traffic from untargeted keywords, it’s crucial to have the title tags of each of your blog post start with the post title first. You can use a free plugin called “All In One SEO Pack Plugin” that will do this automatically.
14. Create SEO Friendly URLs
The url of each of your blog post will not contain any keywords which people would search in the search engines in it by defaul. It might be something such as http://your-blog.com/?p=123. To make each of your blog posts more seo friendly, it is important to change your blog’s url to keywords. You can go to the blog’s settings and customize the permalink into “/%category%/%postname%”. This permalink structure will turn change the url of your post into urls that have the words in your post title.
15. Does Your Blog Has A Map?
Having a sitemap on your blog will definitely help you to rank faster because robot bots from Google could only crawl certain amounts of links. If your blog has a good sitemap that allows the bots to crawl your blog easily, more pages will get indexed and continue to get a lot of traffic from the search engine. But creating your own sitemap requires
Alex Liu is a full time blogger who specialize in Blog SEO to increase blog traffic. He shares tips and strategies to get traffic to blog at his blog-http://blogtrafficgeek.com
Read more on 15 Tips to Optimize Your Blog for Search Engine Optimization…
Now, I am going to give you 9 powerful tips you must take into your action seriously for your blog online marketing. With those tips, you can build highly successful and profitable blog online and earn money on the internet. All you have to do is to take those tips in your action and marketing plan seriously.
Now, I am going to give you 9 powerful tips you must take into your action seriously for your blog online marketing. With those tips, you can build highly successful and profitable blog online and earn money on the internet. All you have to do is to take those tips in your action and marketing plan seriously.
Now, I am going to give you 9 powerful tips you must take into your action seriously for your blog online marketing. With those tips, you can build highly successful and profitable blog online and earn money on the internet. All you have to do is to take those tips in your action and marketing plan seriously.
Maybe a few days later you received a few hits when you told your sister, father, girlfriend and
best friend about your new blog but that’’s about as far you went when it comes to finding readers.
Here are the top 10 techniques new bloggers can use to find readers.
These are tips specifically for new bloggers, those people who have next-to-no audience at the
moment and want to get the ball rolling.
It helps if you work on this list from top to bottom as each technique builds on the previous step to
help you create momentum. Eventually once you establish enough momentum you gain what is
called “traction”, which is a large enough audience base (about 500 readers a day is good) that you
no longer have to work too hard on finding new readers.
Instead your current loyal readers do the work for you through word of mouth.Top 10 Tips
10. Write at least five major “pillar” articles. A pillar article is usually a tutorial style article aimed to
teach your audience something. Generally they are longer than 500 words and have lots of very
practical tips or advice.
This article you are currently reading could be considered a pillar article since it is very practical
and a good “how-to” lesson. This style of article has long term appeal, stays current
(it isn”t news or time dependent) and offers real value and insight.
The more pillars you have on your blog the better.
9. Write one new blog post per day minimum.
Not every post has to be a pillar, but you should work on getting those five pillars done at the same
time as you keep your blog fresh with a daily news or short article style post. The important thing
here is to demonstrate to first time visitors that your blog is updated all the time so they feel that if
they come back tomorrow they will likely find something new.
This causes them to bookmark your site or subscribe to your blog feed. You don”t have to produce
one post per day all the time but it is important you do when your blog is brand new.
Once you get traction you still need to keep the fresh content coming but your loyal audience will
be more forgiving if you slow down to a few per week instead. The first few months are critical so
the more content you can produce at this time the better.
8. Use a proper domain name. If you are serious about blogging be serious about what you call
your blog. In order for people to easily spread the word about your blog you need an easily
rememberable domain name.
People often talk about blogs they like when they are speaking to friends in the real world
(that’’s the offline world, you remember that place right?) so you need to make it easy for them
to spread the word and pass on your URL.
Try and get a .com if you can and focus on small easy to remember domains rather than worry
about having the correct keywords (of course if you can get great keywords and easy to remember
then you”ve done a good job!).
7. Start commenting on other blogs. Once you have your pillar articles and your daily fresh smaller
articles your blog is ready to be exposed to the world. One of the best ways to find the right type of
reader for your blog is to comment on other people’’s blogs.
You should aim to comment on blogs focused on a similar niche topic to yours since the readers
there will be more likely to be interested in your blog.
Most blog commenting systems allow you to have your name/title linked to your blog when you
leave a comment. This is how people find your blog. If you are a prolific commentor and always
have something valuable to say then people will be interested to read more of your work and
hence click through to visit your blog.
6. Trackback and link to other blogs in your blog posts. A trackback is sort of like a blog
conversation. When you write a new article to your blog and it links or references another
blogger’’s article you can do a trackback to their entry.
What this does is leave a truncated summary of your blog post on their blog entry – it’’s sort of like
your blog telling someone else’’s blog that you wrote an article mentioning them. Trackbacks
often appear like comments.
This is a good technique because like leaving comments a trackback leaves a link from another
blog back to yours for readers to follow, but it also does something very important – it gets the
attention of another blogger.
The other blogger will come and read your post eager to see what you wrote about them. They
may then become a loyal reader of yours or at least monitor you and if you are lucky some time
down the road they may do a post linking to your blog bringing in more new readers.
5. Encourage comments on your own blog. One of the most powerful ways to convince someone
to become a loyal reader is to show there are other loyal readers already following your work. If
they see people commenting on your blog then they infer that your content must be good since
you have readers so they should stick around and see what all the fuss is about.
To encourage comments you can simply pose a question in a blog post. Be sure to always
respond to comments as well so you can keep the conversation going.
4. Submit your latest pillar article to a blog carnival. A blog carnival is a post in a blog that
summarizes a collection of articles from many different blogs on a specific topic. The idea is to
collect some of the best content on a topic in a given week. Often many other blogs link back to
a carnival host and as such the people that have articles featured in the carnival enjoy a spike
in new readers.
To find the right blog carnival for your blog, do a search at http://blogcarnival.com/.
3. Submit your blog to blogtopsites.com. To be honest this tip is not going to bring in a flood of
new readers but it’’s so easy to do and only takes five minutes so it’’s worth the effort. Go to Blog
Top Sites, find the appropriate category for your blog and submit it.
You have to copy and paste a couple of lines of code on to your blog so you can rank and then sit
back and watch the traffic come in. You will probably only get 1-10 incoming readers per day with
this technique but over time it can build up as you climb the rankings. It all helps!
2. Submit your articles to ArticleBase.com. This is another tip that doesn”t bring in hundreds of
new visitors immediately (although it can if you keep doing it) but it’’s worthwhile because you
simply leverage what you already have – your pillar articles. Once a week or so take one of your
pillar articles and submit it to ArticleBase.com.
Your article then becomes available to other people who can republish your article on their
website or in their newsletter. How you benefit is through what is called your “Resource
Box”.
You create your own resource box which is like a signature file where you include one to two
sentences and link back to your website (or blog in this case). Anyone who publishes your
article has to include your resource box so you get incoming links. If someone with a large
newsletter publishes your article you can get a lot of new readers at once.
1. Write more pillar articles. Everything you do above will help you to find blog readers however all
of the techniques I”ve listed only work when you have strong pillars in place. Without them if you
do everything above you may bring in readers but they won”t stay or bother to come back.
Aim for one solid pillar article per week and by the end of the year you will have a database of
over 50 fantastic feature articles that will work hard for you to bring in more and more readers.
Warmly,
Gary Neame
Read more on 10 Blog Traffic Tips…
Knowing “how” to think is much more important than knowing “what” to think. Those among us that understand how to gather knowledge, then how to use and apply what their small inner voice suggests are truly wise. The realization that our “inner voice” is our higher self (inject your own term, i.e., God, Angel, Spiritual Guide, etc.) asking to manifest itself can be a life changing event!
Read more on Blogging is Popular All Over the World…
